Standards + Claims

What the Pink Dot means, and what it does not mean.

Credibility is the product. Pink Dot should be clear, conservative, site-specific, locally compliant, and designed to avoid overclaiming.

Pink Dot means

  • The item, component, bag, or stream is approved for a participating-site carbon recovery system.
  • The material should be collected separately where Pink Dot labels, bags, bins, or signage are present.
  • The site has approved the material class, collection method, and downstream pathway.
  • The material is intended for managed recovery, not uncontrolled disposal.

Pink Dot does not automatically mean

  • Recyclable everywhere
  • Compostable everywhere
  • Accepted by every organics facility
  • Carbon removal by itself
  • Compatible with every conversion technology
  • Eligible for credits without verified downstream MRV

Required disclaimer

Pink Dot approval depends on participating-site rules, local ordinances, food donation and health requirements, material compatibility, downstream recovery infrastructure, contamination limits, product specifications, and verified carbon accounting where CDR claims are made.